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Freedom lies in walking a path that is authentically yours. This is what we have learned and what we continue to learn from our personal quest in perfecting our sunglasses and brand every single day.

As a young man, founder Koen Middeldorp, decided to quit his career as a professional soccer player. Armed with a backpack, he travelled for several months through China. On his way back to the Netherlands he decided to cross the Gobi, the largest desert in Asia. It is here, during a dazzling train ride, that GOBI Amsterdam was born.  

Thinking about what to do upon his return home, he glanced at the vintage sunglasses that followed him alongside his journey from the very beginning. It’s a funny thing that sometimes we need to look at things from a different perspective to see their true value. Sunglasses do not only protect from the sun, but also provide a soft and gentle filter to perceive reality.

With focus on material and refined patterns, Chinese art traditions have always inspired designer Mark van Gennip. It leaves space for imagination and it’s exactly this alienating effect that leaves an imprint on every frame that Koen and Mark create. 

GOBI is more curious for things that lie in the shadows than things brought into light. 

Not only do we look for the best materials, we also seek the best form of collaboration. For our manufacturer, making the perfect sunglasses demands craftsmanship, experience and dedication. 

Together we aspire to form a unique signature, both bold and classy. Together we will make GOBI stand the test of time.